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- this week in 757: life after the virginia cup, tech pivots, and bulletproof sales
this week in 757: life after the virginia cup, tech pivots, and bulletproof sales
What happens after the stage lights go down? Inside: how past finalists scaled after the Virginia Cup, the data behind PlayYourCourt’s pivot, and Amber Hamilton's sales framework.

One Year Later: What Happened After Virginia Cup?
One year can change everything. See what happened to five founders after stepping onto the Virginia Cup stage. Read More ➜
When the Data Reveals the Real Business
This Virginia founder built a world-class marketplace, only to realize that solving his customers' problems too fast was hurting his bottom line. Here is the brutal metric that forced PlayYourCourt to completely pivot its business model, and why your current value proposition might be killing your customer retention. Read More ➜
Before You Market It, Learn How to Sell It
Most early-stage founders are burning cash on branding and pitch decks as a comfortable way to avoid the brutal reality of actual sales. Sales expert Amber Hamilton shows why your marketing strategy is bound to fail if you haven't mastered founder-led sales first. Read More ➜

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